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Personal Data, Use and Purpose of Use

Personal data is information which can be used to determine your identity. It includes information such as your correct name, home address, communication address and telephone number. It does not include information which cannot be directly linked to your true identity (e.g. preferred websites or number of site users).

As a rule, our online offering can be used without having to reveal your identity. If you wish to order a product or arrange a subscription, we ask you for your name and other personal details. It is up to you whether you enter this data, which is used to send you the information or products you have requested, to supply you with other product information, news or advertising material and to find out more about our web users. You can decide to stop the supply of such information at any time. For details on how to do so, please refer to the section entitled "Deletion of your data".

When you access one of our sites, data is stored on our servers for back-up purposes. Such data (e.g. IP address, date, time and pages viewed) might enable you to be identified. It is possible that SQS might evaluate such data in order to examine user behaviour. Such evaluation will not be based on personal data. We reserve the right to evaluate records made anonymous for statistical purposes.

Data Security within the SQS Group

Since the SQS Group is a Europe-wide organisation, its companies operate a series of websites outside Germany. All information which you send to one of our sites in any country or language can be transferred electronically to a server for one of these sites in another country. There, the information can be used, saved or processed outside of the country in which it was collected. However, your security interests are still protected as these SQS sites are subject to our international data security and privacy guidelines described herein.

Should the data be processed centrally for the purpose of improving our customer service or within the SQS Group (SQS and subsidiaries/affiliated companies) for technical reasons, we will take appropriate measures to ensure that the data security and privacy interests of our customers are fully protected. Our employees are bound by contractual data security and privacy provisions.

E-mail Addresses

If you give us your e-mail address, we will communicate with you by e-mail. We will not, however, pass your e-mail address on to third parties outside of the SQS Group. You may decide at any time to stop us sending you e-mails. For details on how to do so, please refer to the section entitled "Deletion of your data".

Depending on the settings in your e-mail program, personal data may be automatically transferred when you send an e-mail to SQS; this data will also be handled in confidence by SQS.

Forms

Our site contains order forms which are filled out in order to request information, products and services. On some of these forms, you will be asked to give financial data, such as your bank account details or credit card number. We guarantee that all financial data you send will be used solely for the purpose of billing and payment processing.
Online registration for our congresses is carried out via an SSL server.

Links to other Sites

This site contains links to other sites. SQS has no influence on the data security and privacy provisions for or the content of other websites.

Forwarding of Personal Data to Third Parties

SQS will not supply your personal data to third parties outside of the SQS Group for use. However, it is possible, in order to continue offering you the best possible service and useful additional services in future, that we will have the SQS customer database analysed in anonymous form and improved by third parties. Naturally, in such cases your data will be treated with the strictest confidentiality. It is also possible that we will provide to trustworthy third parties statistics concerning our customers, our turnover, customer behaviour and related site information. However, these statistics will be summarised to such an extent that it will no longer be possible to identify individuals.

If data is forwarded to service providers during order-data processing, the service providers are bound by Germany's Federal Data Protection Act (Bundesdatenschutzgesetz), other statutory regulations and contractually by the data security and privacy rules of SQS. Where obliged by law or court ruling, we will hand over your data to authorised bodies.

Deletion of your Data

You can have your data deleted by SQS with effect for the future. You can avail yourself of this right at any time. If you no longer wish to receive messages from us or want us to delete your data, please send an email with that request to Info.
Data for accounting and billing purposes shall not be affected by such deletion.

Consent

Use of our website denotes consent to information being saved and used as described in this document. Since any amendments to the data security and privacy declaration will be made on the website, you can establish at any time what information we save and how we use it.

A “browser cookie” is a small text file, which is sent to your browser by a web server (e.g. sqs.com) whenever you visit a website. Whether the cookie file is saved depends on your browser settings. If the file is saved, the web server will be able to recognise your computer and you will not be required to re-enter certain data on subsequent visits. Cookies do not pose any risk at all for your computer as they are non-executable. It goes without saying that our cookies do not contain any viruses or Trojans.

You can also use our website without cookies. However, we recommend that you set your browser so that cookies are always allowed for our website. If you use several browsers, you will have to change the settings for each separate browser. 

Which Cookies are used on our website?

Use of Google Analytics on www.sqs.com
This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses “cookies”, text files, which are saved on your computer and enable it to analyse how you use the website. The information generated by the cookie about how you use this website is generally transferred to a Google server in the USA, where it is saved.

However, if IP anonymisation is activated on this website, your IP address will be truncated by Google within the European Union Member States or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA, where it will be truncated. Google will use this information on behalf of the operator of this website to analyse your use of the website, compile reports on website activity and provide the website operator with other services relating to website activity and Internet usage.

The IP address transmitted by your browser as part of Google Analytics will not be associated with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser software. However, please note that, if you do this, you may not be able to use the full functionality of this website. You can also prevent the data generated by the cookie and relating to your use of the website (including. your IP address) from being collected and processed by Google by downloading and installing a browser plug-in, available via the following link: https://tools.google.com/dlpage/gaoptout?hl=de

Analysis cookies on www.sqs.com
In order to continuously improve how our website works, we may use these cookies to analyse activities on our website. For example, we use this type of cookie to ensure that it is easy for visitors to our websites to find the information that they need. One method that we use to achieve this involves recognising and counting visitors and monitoring how they navigate on our website. Analysis cookies also help us to measure the effectiveness of our advertising campaigns, so that we can subsequently improve them and optimise the content of our website for visitors that interact with our advertising.

This website uses the Google AdWords remarketing service to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contact form to make an enquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to the SQS website. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy. Users may opt out of Google’s use of cookies by visiting the Google Advertising Opt-out Page.

Retargeting cookies exclusively on www.sqs.com/nl
We use third party providers which advertise for us online. These third party providers determine your IP address and collect non-personal information concerning your visit to our website, so that you may also be shown SQS advertising whenever you visit other websites. Non-personal information of this nature is anonymous and does not include your name, address, e-mail address or any other personal details. Your IP address, however, may be determined. This anonymous information is collected by means of a pixel tag (also known as a cookie and action tag). Most major websites use the standard pixel tags for this sector.